The Secret to So Many Permanent Makeup Technicians Success…

Most of you will probably never of heard of him, but there is a reason why so many of the world’s top permanent makeup artists are where they are today.  Paul Bate is a multi-award winning business growth, marketing & branding expert in the permanent makeup industry.  Although most of his clients are confidential you now have the opportunity to discover what he does for them.

Having personally attended business courses & events with the likes of Sir Richard Branson, Sir Alan Sugar, Donald Trump, Peter Jones and many more of the world’s most successful entrepreneurs….

If you have been lucky enough to attend one of his 3 day Permanent Makeup Business & Marketing seminars, then you will know what we mean.  These usually sell out years in advance and Permanent Makeup students that attend The Permanent Makeup Training Academy’s, ‘Complete Permanent Makeup Start-up Course,’ go on to achieve astonishing business results.

Paul Bate – Founder & Permanent Makeup Marketing Expert at Permanent

Paul’s entrepreneurial spirit started early. At the age of just 10, he was making money on the local village green by giving away FREE Lemonade Juice – it was only when after waiting in the queue for 5 minutes and getting to the front of the queue that customers found out that cups were 50p!

After completing a Business & Economics Degree in 2000, his passion to succeed in challenging environments led Paul to go on to become the top sales person out of over 150 students and graduates at a door to door frozen food firm. The following year he repeated this task and was not only the top sales person but also the top manager in the company, eventually go-ing on to generate personal sales of over £1 Million in under a 2 year period.

Tired of making fortunes for someone else, Paul set up a Marketing Consultancy Firm of his own, and for the next 5 years helped small business owners from turnovers from £20,000 to £1Million+ improve their businesses & develop countless new ‘Out of the Box’ sales & marketing techniques to generate endless streams of new customers on a day to day & month to month basis.

Paul With Award

Paul Bate

Multi-Award Wining Small Business Marketing Expert

(Specialising In the  Permanent Makeup Industry)

Founder & Owner

Permanent Success Ltd

National Business Awards

Business Matters Annual Business Awards

In 2015 he won the highly contended ‘Business Personality of the Year’ at the

Business Matters Awards

Presented at the 4 Star Hilton International, London Gatwick Hotel


In 2009 he won the Prestigious ‘Best Marketing Award’ at the

Best Business Awards

(one of the UK’s highest profile awards) for his work in helping grow & market small businesses.

Marketing for National Businesses & Franchises

Just some of the hundreds of businesses that Paul has done successfully behind the scenes marketing promotions for.

Sea Life
Motorcise Healthy Living Centre
Hollywood Bowl

All Business & Marketing is a Learnt Skill.

I have marketed many businesses from small 1 man band businesses to huge multinational chains, such as the Hollywood bowl, Sea Life Centres & Curves Health and fitness. I don’t say this to impress you but to impress upon you, that even the biggest of companies bring in the help of marketing expert because every business needs good effective marketing.

All the skills I have learnt from working with and marketing big companies to celebrities is transferrable to any industry or niche, which is why after working with all these people and businesses I decided to focus on
permanent makeup.

Community Vouchers Savings Scheme

Community Savings

Paul set up and developed a county-wide voucher saving scheme which helped local residents save hundreds of pounds each using the vouchers in local businesses and at the same time helped local businesses gain many more new customers. This was in the days before Groupon etc.

Local businessman helps save local family’s £7.5 Million pounds in the Sussex area in just 6 months”

Sam Thompson,The Argus Newspaper July 2006

Proving That Even The Best in the World Need Help in Marketing and Sales

Colin Fry

Paul was commissioned by leading world psychic expert Colin Fry, who had his own SKY TV series, to help promote a number of his events. After getting him lots of free publicity in local glossy magazines, radio interviews & making sure his events were found on the first page of Google, this lead to sell out shows at a fraction of Colin’s normal marketing costs.

Permanent Makeup Marketing Expertise

Since 2009 Paul has been working exclusively alongside his wife, Katy Jobbins on building her permanent makeup clinic business & training academy.

As a result, Katy has become one of the most in-demand permanent makeup artists in the country, charging top end prices for all her treatments.

The Training Academy & training resources it provides has taken on a life of its own, winning a number of high-profile awards & being favoured by top industry magazines across the country.

With Pauls input & help, Katy now writes for a number of high profile industry magazines, with her expert advice panels appearing in hundreds of thousands of copies a year.

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